Superpanel, the intake infrastructure that manages high-volume legal intake from first contact through qualification and handoff, today announced that McCready Law, a 160 -person plaintiff personal injury firm, has deployed its platform, already driving 20% of the firm’s signed retainers. Built for organizations where every inbound inquiry represents a potential case, Superpanel enables McCready Law to convert more demand into signed cases, reduce lost opportunities at intake, and scale without adding headcount across offices.
McCready Law, founded by Michael McCready, has built a reputation for operational discipline and sustainable growth as a plaintiff personal injury firm. Over nearly three decades, the firm has scaled from a small practice to a 160 person, multi‑office operation, by treating intake as a core business function, with specialized, rigorous hiring standards, and data‑driven oversight of lead quality and case flow.
“Plaintiff firms are increasingly treating intake and early client engagement as a strategic differentiator,” said Julien Emery, CEO and Co-founder at Superpanel. “Superpanel helps firms maximize conversion and operational efficiency while maintaining consistent, predictable intake outcomes at scale.”
Plaintiff law firms generate tens of billions in annual fees, yet inconsistent intake remains one of the costliest operational blind spots. Missed calls, delayed follow-up, and uneven evaluation decisions can cause high-volume firms to lose strong cases as demand grows.
McCready’s model, built on specialized intake teams and disciplined use of performance metrics, aligns closely with Superpanel’s approach to scaling intake through consistent execution and outcome-driven workflows.
Through this partnership, McCready Law is able to:
- Convert more inbound inquiries into signed cases from first contact
- Ensure every inquiry is handled immediately, 24/7
- Reduce manual administrative work and focus staff on high-value decisions
“Superpanel invested the time to understand the nuances of our practice and built an experience that reflects exactly how we work,” said Michael McCready, Founder of McCready Law. “Client interactions remain seamless and on-brand, and we are able to scale intake efficiently without adding headcount.”
McCready is deploying Superpanel to maintain consistency across all inbound inquiries, apply defined qualification logic, and escalate matters to staff only when human judgment is required.
Law firms interested in an intake system designed to scale with demand can book a call, here, to discuss their use case.
SOURCE: Superpanel
